About Us
Pets in Peace.
Homes in Beauty.
CheerMoe creates design-led pet furniture and home objects for the quiet rituals pets and people share. Each piece begins with comfort for the animal and a simple question for the home: can it belong here beautifully?
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Pica Pet Nest
Why CheerMoe Exists
Pets are emotional members of the family. The places where they rest, eat, scratch, and observe shape their everyday comfort and the feeling of the room around them.
We created CheerMoe because pet products should not have to be hidden. They can support natural behavior, provide a defined place of their own, and still feel calm and considered within a modern interior.
Haven Cat House
Furniture Thinking, Applied to Pet Living
CheerMoe grew from more than a decade of furniture experience. That background taught us to look beyond function alone and consider structure, proportion, material, comfort, and how an object lives in a room over time.
We apply the same discipline to pet living. Instead of adding a visually disconnected object to the home, we shape products that feel like part of it: useful for pets, intentional for people, and designed for shared spaces.
Designed Around Daily Life
Resting, climbing, scratching, feeding, and observing all deserve thoughtful objects that work for the pet and the room.
Rest and retreat
Spiral Ladder Cat Nest
A two-level place for curling up below or watching the room from above.
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Scratch and play
Gallery Sisal Cat Scratcher
Natural sisal and a solid wood frame turn a daily need into wall-worthy form.
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Feeding rituals
Mori Raised Cat Bowl Set
Handmade ceramic bowls and curved plywood bring order to a cat's feeding corner.
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Aquatic living
Candy Fish Lamp
A compact glass aquarium and softly lit base for quiet water-and-light display.
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For us, sustainability is not a single label. It is a continuing practice of choosing materials with care, designing with purpose, and helping products remain useful and welcome for longer.
Each material is selected according to the product's function, feel, and care needs. Considered construction and clear care guidance support thoughtful use and help reduce unnecessary replacement.
Pet-aware design starts with daily behavior: curling up, hiding, perching, scratching, feeding, and watching the room. Clear dimensions and use guidance help owners choose with their pet, space, and routine in mind.
Design with a Point of View
CheerMoe is supported by Mingdu, a design studio grounded in original form, material detail, and everyday usability.
Pica Pet Nest has received Red Dot and iF Design Award recognition, reinforcing our belief that a pet product can be distinctive, practical, and emotionally warm.
More Ways to Live Together
From nests and feeding pieces to scratchers, toys, and aquatic objects, CheerMoe explores more ways for animals and people to feel at home in the same space. Different needs, one shared belief: pet living can be peaceful, useful, and beautiful.
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